Amazon Europe
Integration

Sell on Amazon Europe

Amazon currently offers 6 European marketplaces: United Kingdom (amazon.co.uk), Germany (amazon.de), France (amazon.fr), Italy (amazon.it), Spain (amazon.es), Nederland (amazon.nl).

There are several ways your US company can operate in Europe with Amazon

Ship to Europe directly from the US

Sending products from US-based warehouses to Europe.
If you fulfill orders on your own (FBM) you can make your products available for European sellers. You need to be aware of some challenges when you decide to fulfill international orders on your own such as additional shipping costs, taxes, and restrictions.

EFN

Sending products to European customers from the same local inventory pool
EFN allows sellers with a European store account, who have also registered for FBA, to store their inventory in their local FBA fulfillment center.

PAN- EU

Sending products from local warehouses.
Having your product listed on each marketplace separately gives the biggest exposure to the international markets. It gives you the ability to make your business independent from the one you have in the US already. Unfortunately, it is also much more complicated and resource-intensive.

MCI - Multi-country Inventory

Sending products from local warehouses.
Having your product listed on each marketplace separately gives the biggest exposure to the international markets. It gives you the ability to make your business independent from the one you have in the US already. Unfortunately, it is also much more complicated and resource-intensive.

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