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  • Google and Shopify Introduce Universal Commerce Protocol for Agentic Commerce

    Google and Shopify Introduce Universal Commerce Protocol for Agentic Commerce

    Google and Shopify have announced a new open-source standard called the Universal Commerce Protocol (UCP), designed to power the next generation of agentic commerce. This announcement builds directly on Google’s recent collaboration with Walmart, where AI-driven discovery is being transformed into real, transactional shopping experiences inside Gemini. Together, these moves signal a major shift in how products will be discovered, evaluated, and purchased in AI-powered environments.