Back to Blog Homepage

A Brief History of GeekSeller

We’re all excited to finally be in 2019, and what better way to start the year than taking a moment to look back on where we’ve been. Here’s a timeline of our history including some exclusive insight into the minds of our founders and where we’re hoping to head this year.


Our founders were working together for Royal Deer Design, a small web design company with various clients including e-commerce sellers. The founders maintained an open dialogue with sellers as a central part of the company strategy. While monitoring the market, they based their next moves on what they heared from sellers above everything else.


A few of their clients expressed interest in a solution for integrating with Jet and, true to form, the founders jumped at the opportunity to create something new and cut in ahead of the curve.



GeekSeller took off quickly. Once over 10 signups per day start rolling in, the founders knew it was time to focus on expanding and refining GeekSeller over the design company. Jet maked GeekSeller an official integration partner shortly after the launch, allowing them access to their tools and support. Those resources were used to create a competitive product ahead of competitors.



GeekSeller expanded and became official integration partners with Walmart. This was a crucial moment as it gave them access to exclusive support and resources to enhance the seller experience.



The Walmart repricer was born! This feature helps users dynamically compete for the buybox and helps prevent automatic unpublishing due to pricing. They have since used this model to create repricers for Jet and eBay with more to come this year.



The first versions of the Master Panel and the eBay panel were released. Both of which have expanded and been upgraded several times since their launch. The Master Panel is now central to how the system functions, as it serves as a single panel from which quantities and orders can be managed for multiple marketplaces.



GeekSeller collaborated with Walmart to create a joint webinar for the first time! As 2017 came to a close, they finished the year with a bang by expanding the Walmart partnership to include DSV and Canada.



GeekSeller started working with Deliverr officially to gain sellers access to the Walmart 2-Day shipping tag and make use of Deliverr’s world-class 3PL services.



Founders attended IRCE 2018 to meet sellers and partners face-to-face and learn about some of the innovations coming down the pike in the wonderful world of e-commerce.


This year GeekSeller is focusing on forging strategic partnerships, making exciting improvements to the system, and creating new tools to better serve sellers.

About the Author


This post was written by the GeekSeller team.

Leave a Reply

Your email address will not be published. Required fields are marked *


Keep up with e-commerce news!
Subscribe to our free newsletter to stay updated on what is happening in the industry. All subscribers receive our Walmart Listing Optimization ebook for free!


Keep up with e-commerce news!

Stay updated on what is happening in the industry. Subscribe to our newsletter and receive our Walmart Listing Optimization ebook for free!