Free Delivery Policies of E-commerce Giants: Walmart vs. Amazon vs. Jet.com vs. Target

Free delivery has become a standard in the e-commerce industry.

This is how various merchants provide shipping:

  1. Amazon Prime provides free two-day shipping on eligible products, if you are not a Prime member, all orders of $49 or more of eligible items across any product category also qualify for FREE Shipping.

  2. Walmart just launched a $49-per-year shipping subscription that nets customers free two-day shipping and free returns.

  3. JET competes with all of this by shipping your purchases for free if your total exceeds $35.

  4. Target keeps the minimum shipping cost to $25.

Below is visual way of comparing these marketplaces:

free-shipping

Amazon

$49/order

All orders of $49 or more of eligible items across any product category also qualifies for FREE shipping. With free shipping, your order will be delivered 5-8 business days after all of your items are available to ship, including pre-ordered items. Source.


Amazon Prime

$99/year

FREE two-day shipping on millions of items. On average, it makes sense if you make more than 15 purchases per year. Please note, Prime members receive free shipping only on Prime-eligible products (which includes over 20 million items).

A big plus of Prime membership is the free same-day delivery and one-hour delivery in eligible ZIP codes.

This also gives you access to Amazon Pantry, where delivery cost is $5.99 for each Prime Pantry box.*

Source.


Jet.com

$35/order

Free 2-5 day shipping on orders over $35, with faster 2-day shipping on essentials.

Source.


Walmart

$50/order or $49/year

If your items total $50 or more and you select “Value Shipping” – your order ships for free!

Walmart started also offering “ShippingPass” – a two day shipping subscription service for a $49 annual fee.

Source.


Target

$25/order

Free shipping on orders over $35 or if you sign up for product subscriptions.

Source.


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