Walmart is launching a special Collectibles Experience for sellers, featuring 0% referral fees from July 1 to September 30, 2024. This initiative offers flexible return policies, preorder options, and a new grading system for trading cards and comic books. It’s an excellent opportunity for sellers of vintage and pre-loved items in categories like toys, media, trading cards, and sports memorabilia to expand their reach.
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Thank you to everyone who joined our WFS webinar with Walmart. For those who couldn’t attend, you can now access the recording. We’ve also included links and resources mentioned during the session.
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Thank you to everyone who joined our Walmart Marketplace training session on June 14, 2024. During this session, we covered essential topics such as seller performance requirements and shipping templates for Walmart. For those who couldn’t attend or would like to revisit the material, we have provided the recordings below. We also invite you to join our upcoming training sessions to continue enhancing your selling skills and knowledge on the Walmart Marketplace. Stay tuned for more details and updates on future sessions!
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Walmart has launched Walmart Realm, a 3D e-commerce platform that allows users to shop virtual versions of real-world products in fantastical digital environments. Walmart continues to invest in immersive commerce, aiming to blend traditional e-commerce with innovative virtual experiences. You should check it out; it looks amazing and works incredibly fast with no lag!
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Walmart reminds sellers to offer competitive pricing to ensure their products remain visible and purchasable on the site. The Buy Box favors competitively priced offers, and items priced too high may be hidden from the main page. Additionally, offers that significantly exceed the usual prices might be removed or considered as price gouging. Sellers are encouraged to use the Listing Quality Dashboard and the free Walmart Marketplace Repricer tool to maintain competitive pricing.
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As outlined in the latest Walmart Marketplace Seller Digest: “You can no longer make authenticity claims in product titles or product details. Any items with product titles or product details that include authenticity claims will be unpublished from Walmart.com unless you obtained Walmart’s express approval for the claim prior to December 22, 2023.”
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The pilot partnership between TikTok and Walmart began in 2022. The results were promising, so Walmart Connect, a robust advertising platform that reaches Walmart’s extensive customer base both offline and online, now enables all advertisers to leverage this opportunity.
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I have been using ChatGPT for some time and decided to create a simple Walmart Seller Assistant GPT, which I fed with data from our own internal knowledge base about Walmart, as well as knowledge from the official Walmart Help website. ChatGPT just opened its official GPT store to the public, so I am excited to share this GPT with the community. Please note that this GPT is very much a work in progress, more like my weekend project, but I personally found it very helpful in troubleshooting issues or looking for answers about selling on Walmart, and I hope it will be helpful to other sellers. Please feel free to share your feedback. This is a non-commercial, free-to-use GPT. Remember that this GPT uses ChatGPT’s AI capacity and the data and instructions I provided, but it should not be 100% trusted, and any important information should still be consulted with our support, Walmart support, and official Walmart documentation.
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Walmart has launched an App Store in its Seller Center, as announced in their October 2023 newsletter. The App Store is similar to those found in Shopify and WooCommerce, allowing sellers to easily find and purchase apps. Currently, the App Store is in its early stages, with limited one-click app integrations. Sellers still mostly use API keys to connect apps. The new App Store indicates Walmart’s aim to simplify the process for both developers and sellers, much like Amazon’s existing system
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