Category: Amazon
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OpenAI and Amazon announce strategic partnership
Amazon and OpenAI announced a multi-year partnership. Amazon plans to invest up to $50 billion, and OpenAI will expand its AWS commitment by $100 billion over 8 years.
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Dropshipping on Amazon Marketplace: What Is Actually Allowed?
We hear this question all the time: Can you dropship on Amazon?Instead of relying on forum opinions or assumptions, we reviewed Amazon’s official educational materials about dropshipping and how it works in the Amazon store. Here is a clear breakdown of what matters.
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Amazon Updates On-Time Delivery Rate Enforcement for Seller Fulfilled Orders (Feb 28, 2026)
Amazon has updated how your On-Time Delivery Rate, or OTDR, impacts seller-fulfilled listings. The threshold has not changed, it remains 90 percent, but enforcement logic has shifted from a broad to a more targeted approach. Starting Feb 28, 2026, Amazon evaluates performance at the item level and will deactivate only the specific listings that contribute…
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GeekSeller now supports Amazon AFTN tracking numbers for TikTok Shop orders fulfilled with Amazon MCF
TikTok Shop orders fulfilled using Amazon MCF now receive AFTN tracking numbers when processed through GeekSeller. This ensures TikTok sellers remain compliant with TikTok Shop’s new tracking requirements, without any manual changes to their fulfillment workflow
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Amazon AFTN: How to meet TikTok Shop tracking requirements with Amazon MCF
If you use Amazon Multi-Channel Fulfillment (MCF) to ship TikTok Shop orders, tracking has recently become more complicated. TikTok introduced stricter fulfillment rules, including limitations on using non–TikTok-provided USPS labels, which made it harder for sellers relying on Amazon MCF. Amazon’s new Amazon Fulfillment Tracking Number (AFTN) is designed to solve this exact problem.
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Amazon 1P vs 3P: Understanding the Pros and Cons of Each Business Model
Choosing between 1P and 3P isn’t about what’s easier. It’s about how much ownership you want over your brand. On Amazon, your model defines your leverage.
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Amazon and Walmart 2025 Holiday Return Policies
As we head into the Christmas 2025 shopping season, one of the key policy updates for sellers on Walmart and Amazon marketplaces is the extended holiday return window. Both platforms are giving shoppers more time to return gifts after the holidays.
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Walmart and Amazon Multichannel Fulfillment Returns Explained
Managing returns and refunds is essential for multichannel sellers. Both Amazon Multi-Channel Fulfillment (MCF) and Walmart Multichannel Solutions (MCS) let you fulfill orders from channels like Shopify, eBay, and TikTok Shop using their fulfillment networks. This guide explains how returns and refunds work for each program and what sellers need to know to handle them…
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Amazon FBA Prep Service Ends Jan 1, 2026
Starting January 1, 2026, Amazon will no longer offer FBA prep and labeling services in the US. This means sellers must fully prep and label their products before sending them to Amazon’s fulfillment centers.
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Why Are There Duplicate ASINs for the Same Amazon Product?
If you’ve ever searched for a product on Amazon and noticed multiple listings that look almost identical—same title, same photos, even same brand—you’re not imagining things. This problem, known as duplicate ASINs, happens more often than you’d expect. Many sellers report seeing the same product listed under different ASINs, each sometimes with different UPCs. But…