Category: Google
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How Sellers Must Get Ready for Google’s New Features: AI Mode Shopping & Try Things On Virtually
At the recent Google I/O Developer Conference, Google unveiled some powerful features that are set to transform how shoppers interact with online stores. Two tools stood out for their potential to reshape eCommerce.
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Show Fast Delivery and Free Shipping on Google with MCF Integration
If you use MCF to fulfill non-Amazon orders from your online store, such as BigCommerce, Shopify, or WooCommerce, and advertise those products on Google, you can now automatically sync your estimated delivery times to Google directly from MCF. This helps you display fast delivery badges and free shipping in your Google Shopping ads. This can…
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Buy on Google in the US will be ending on September 26, 2023
Google has announced a change in its checkout services. The integrated checkout feature, known as Buy on Google, will no longer be available on Google Search and the Shopping tab in the United States from September 26, 2023.
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Introducing Google’s Merchant Center Next
Google announced the new Merchant Center Next, a more intuitive version of its existing Merchant Center. The new platform automatically populates products from a merchant’s website, streamlining the previously manual process. These features aim to simplify inventory management and promote data-driven decision-making. The transition to Merchant Center Next will be completed by 2024, with rollouts…
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Google Return Shipping Labels
Buy on Google sellers can have Google generate return shipping labels automatically. This means no more clicking around various panels to generate a return shipping label. Currently, Google allows linking FedEx, UPS, and USPS carrier accounts with Google merchant account. Return shipping labels generated by Google can be set up with a single carrier account…
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Buy on Google Opened for All Sellers
Back in 2020, Google made a significant step to make Buy on Google more beneficial for sellers by making it a commission-free experience. Now they are moving a step further by simplifying this program’s activation by removing the interest form.
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Google introduces Buy on Google Repricing
Google has introduced a pricing rules tool, which allows sellers to manage product pricing on Buy on Google. The repricer can automatically adjust your prices to help you to compete with other sellers – driving visibility and sales.
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You can now list your products on Google Shopping for free
Google is making a significant change to the Google Shopping platform by allowing any business owner that sells products online to list their products for free on Google Shopping.
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Google Shopping Actions Insights
Let’s take a dive into the Shopping Actions insights section of your Google Merchant Center and see how it can be used to understand price competitiveness on Shopping Actions and how you can win the buy-box.
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Understanding Google Retailer Standards
Google Retailer standards are benchmarks that determine which benefits sellers can receive when they maintain a high score. On the other hand, sellers can be removed from the marketplace when Google’s standards are not met.