How to improve chances of winning the Walmart Buy Box

When customers search for items on Walmart and select the listing they want to purchase, they often press the ¨add to cart¨ button purchasing the item that Walmart prioritizes; This is called the Walmart buy box. There are three straightforward ways to have your item prioritized by Walmart. 

  1. Price items fairly and competitively- Utilize Walmart’s Pricing Opportunities dashboard on your Walmart Seller Center to gain insight and learn how GeekSellers repricer can automatically adjust your price– within pre-defined parameters– to ensure that your price remains competitive to other sellers.
  2. Offer fast and free shipping- Listings included in the 2-Day program see a 50% lift in conversion and are more likely to win the Walmart buy box. Learn how to apply 2-Day shipping to your products by using templates.
  3. Keep products in stock- Leverage GeekSeller’s quantity management functionality to sync inventory levels automatically and learn how to leverage quantity rules to create artificial scarcity for your products.

About the Author

James Brazil

James couples his years of experience with a strong desire to help sellers realize their eCommerce goals in his role as Account Manager at GeekSeller.

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